23 Most Marketable Courses in Kenya for 2024

As the Kenya Universities and Colleges Central Placement Service (KUCCPS) prepares to open its portal for applications, students are presented with a myriad of choices, often leaving them bewildered. To ease the confusion, we’ve compiled a comprehensive list of the most relevant and marketable courses that promise not just education but also lucrative job opportunities in the evolving job market.

1. Medicine

  • The perennially in-demand field offers various specializations like surgery, dentistry, homoeopathic medicine, medical laboratory technology, physiotherapy, and medical science.

2. Digital Marketing

  • Focused on contemporary digital environments, digital marketing professionals navigate platforms like social media, email, internet, and video to sell goods and services.
  • In an era of sustainability awareness, courses related to agriculture open doors to diverse opportunities in food production and sustainable farming.

4. Bachelor of Commerce (CFA)

  • Augmenting a traditional commerce degree with a Chartered Financial Analyst (CFA) qualification enhances employability in fields like insurance, finance, accounting, marketing, and human resource management.

5. Nursing

  • Despite its challenges, nursing remains one of the most lucrative careers, given the increasing healthcare needs in the nation.

6. Journalism

  • Journalism degrees offer avenues to work as news reporters, editors, or even launch independent blogs, leveraging the expansion of social media platforms.

7. Project Management

  • Essential for organizing, planning, and executing projects successfully, project management skills are crucial in a growing nation with ongoing initiatives.

8. Special Needs Education

  • A degree in special needs education prepares individuals to work with children facing learning problems and disabilities, addressing the shortage of special education teachers in Kenya.

9. Marketing

  • The dynamic field of marketing requires individuals with persuasive skills to create strategies that encourage consumers to buy goods and services.

10. Law

  • With applications in both public and private sectors, the legal profession offers diverse roles for lawyers, judges, and legal experts.

11. Computer Science

  • The ever-relevant field covers a range of topics related to computer systems, making graduates sought-after in various industries utilizing computerized systems.

12. Computer Forensics and Security

  • In an era of increasing cybercrime, professionals in computer forensics and security play a crucial role in investigating data breaches and ensuring digital safety.

13. Information Technology (IT)

  • Offering a broad spectrum of opportunities, IT degrees are versatile and applicable across different industries.

14. Procurement and Logistics

  • Focused on reducing costs, optimizing profits, and enhancing sales, professionals in logistics and procurement are always in demand.

15. Real Estate Management

  • With the Kenyan real estate market expanding, graduates can explore opportunities in mortgage, construction, real estate marketing, and fintech.

16. Mathematics/Statistics

  • The growing need for data scientists makes mathematicians and statisticians highly sought-after, with applications in academia and research.

17. Geospatial Engineering

  • As demand for location-based services increases, geospatial engineering professionals contribute to mapping our environment using satellite imagery.

18. Management and Leadership

  • Leadership and management skills are crucial in both the public and private sectors, making this course increasingly popular.

19. Hospitality Management

  • The growing tourism and hospitality industries create demand for qualified managers to oversee hotels, restaurants, and related businesses.

20. Quantity Survey

  • With the increasing development of infrastructure, quantity surveyors are in demand for managing costs and resources on construction sites.

21. Civil Engineering

  • Playing a vital role in economic development through infrastructure construction, civil engineering offers opportunities in both public and private projects.

22. Monitoring and Evaluation

  • Vital for resource allocation and optimization, M&E professionals conceptualize, design, and implement projects while assessing their progress.

23. Business Information Technology

  • Bridging contemporary information technology with traditional business frameworks, this course meets the needs of businesses undergoing digital transformation.


Please enter your comment!
Please enter your name here